If you have an online presence, you have a personal brand. Even if you don't plan on building an online business, creating and managing a positive online personal brand can lead to tremendous opportunity.
This free webinar is an introduction to building a brand online. In this free course, I share my personal experience of how I created an online brand to be a source of income. I also talk about marketing strategies and tactics to reach a target audience.
I was working at a school for grades 5-12 when I became increasingly aware of a divide between those who understood digital media’s potential for connection, communication, and collaboration, and those who did not. Being born in 1985, I grew up alongside the internet and I used communication technology throughout my 10 year marketing & communications career. It became clear to me that the key to success in an ever digitally connected world is digital literacy. So in April 2016, I quit my job to start Sharespark Media, the movement to educate and empower people to utilize digital media to achieve meaningful goals. I also decided to document my journey through vlogs on YouTube.
Creating digital media and sharing my story online empowered me to discover my voice, explore my passion, and connect with others in ways that nothing else ever had. YouTube and other platforms allowed me to combine my passion, interests, and expertise to create my full time job of helping people achieve their goals.
Through Sharespark Media and Zero to YouTube Hero, I hope to teach as many people as possible how they can utilize digital media to share their stories and spark their potential.