I just received another notification from Postmates telling me I've received yet another free delivery credit from someone redeeming my promo code. I have more free delivery credits than I know what to do with, all because I uploaded a Postmates video that included my promo code to YouTube.
When I started Sharespark Media, I also started vlogging (or video blogging) because I wanted to document my journey as an entrepreneur. Part of my journey included the part-time gig I picked up as a Postmates courier. I needed something to help me make ends meet. I created two videos about Postmates and as of November 21st, one video has 13,000 views and the other has 4,500 views.
YouTube is my favorite platform. Yes, I'm biased because I love making videos but content creation aside, it's relatively easy to position yourself as a thought leader about something, more so than any other platform. The fact is that even though there are over 1 billion users on YouTube, most of them are watchers, not creators.
I'm not claiming to be an expert Postmate, or an expert entrepreneur, or an expert vlogger. My goal is to share my story and push my creativity. Yet, check out some of the comments I've received on my channel:
"You're an inspiration to our mutual early mid-life crisis though, keep at it!!"
"I wanted to write this really long comment about how inspiring and how much I connected with this video. So instead I will just say thank you. I also will end in a question even your brainmap was more organized than I am. How did you figure out the "thing or idea" you wanted to promote as your business. That's where I'm stuck. I've seen if I see it will work then I can adapt and make it work"
"I'm debating quitting my job and was online researching for my Tmobile plan, and randomly came across your video. Thank you for inspiring others like me who want to leave their 9-5 and become their own boss."
"whoop ... thanks for the hope and inspiration... nice timelapse, and mind mapping !!! good stuff."
"That was the best review on Postmates I have found so far. Very informative and it will help me as a newbie. Thank you!!"
"Hey Heather! I just started with Postmates after seeing one of your vids, and I'm in LBC too. I used you as a referral, I hope all is going well with your entrepreneurial journey!"
"Hey 👋 I just subscribed to your channel you have inspired me beyond measure. I've applied and have a onboard scheduled for tomorrow evening. Where can I get that belt you stored your cards and keys on?"
"Hey i am a postmate as well, I've watched your videos thanks for the helpful information. This video helped me as i was struggling to figure out what to do as far as taxes."
For some of you though, you actually ARE experts of a niche, an industry, a hobby, a talent. Why aren't you using YouTube to build an audience, grow your business, or help others? What's stopping you? Well, with this class, you'll have no excuse!
Zero to Video Hero will walk you through creating a YouTube channel and uploading your first video, all from scratch, even if you're never made a video before! All you need is a smartphone and an internet connection. If you have more than that, even better.
-Setting up your channel
-Establishing your theme
Whether you want to build an audience for your personal brand or your business, your tribe is waiting for you on YouTube.
Preregister for Zero to Video Hero at the presale price of $99.
Full course will be available on December 10, 2016.
The internet can be a dangerous place and digital media can be isolating. However, I truly believe in the incredible power and potential of digital media in helping one to achieve their personal and professional goals because that's what happened to me.
Most of my career has been in marketing and communications but I've been marking videos since "vlogs" were called "home movies" (Back then, I had to use two VCRs to edit!). Being born in 1985 put me in a unique position between two generations that had drastically different ways of life. The generation before me grew up in a time where the internet and digital media didn't exist but the generation after hasn't known a world without them.
I grew up alongside the internet. I was one of the first users of Facebook and YouTube. When I started a nonprofit and my small businesses, I had to learn how to creatively brand and market myself on these new platforms. I also worked with youth for six years so I've taught several students (and their parents) how to productively and responsibly use digital media.
These classes are based on my knowledge, research, and personal experience. As digital media continues to evolve, the way we use them to connect and communicate will also evolve... because all of this is still new. New features, new platforms, and new devices are constantly being developed, tested, and released. YOU can define how we use these tools using your own story. So, let me help you learn how you can use digital media to share your story and spark your potential.
Heather Ramirez is the founder of Sharespark Media, the movement to educate and empower people to utilize digital media to achieve meaningful goals. Visit the website at www.sharesparkmedia.com.